Custom Website Development on Squarespace with Backend Integration:
Brighton swim academy

Objective:

Build a custom website on Squarespace and integrate it with Jackrabbit Class registration system.

Role: Product Manger / Developer

Responsibilities:

• Defined the project scope and requirements for the website development, including platform and technology recommendations.

• Managed the end-to-end process of designing and developing the custom website.

• Integrated the Jackrabbit Class registration system with the backend.

• Implemented SEO strategies to enhance the website’s visibility.

Challenges:

• Integrating a third-party registration system with Squarespace, which has limited backend customization options.

• Ensuring the data flow between Squarespace and Jackrabbit Class was secure and reliable.

Actions:

• Conducted thorough research to identify the best methods for integrating Jackrabbit Class with Squarespace.

• Created custom code snippets, custom css, and code injections for seamless integration.

• Implemented a robust testing phase to identify and resolve any issues before launch.

• Developed and implemented an effective SEO strategy.

• Held regular meetings with stakeholders to provide updates and gather feedback, ensuring alignment with the project vision.

Outcome:

• Successfully launched a user-friendly website with a fully integrated class registration system.

• Improved the registration process efficiency, reducing the time required for users to sign up for classes.

• Enhanced user satisfaction, as evidenced by positive feedback and registrations.

Learnings:

• Integrating third-party systems with platforms that have limited customization options requires creative problem-solving and thorough testing.

• Regular communication with stakeholders is crucial to ensure project alignment and timely issue resolution.